Airtel announces voice based services in regional languages

The voice based service will provide information on day-to-day activities including agriculture, devotion, job updates, entertainment, education and health.

Bharti Airtel has launched a voice based value added service, called Apna Chaupal. Especially designed for the rural and semi-urban market, the service will allow Airtel users to browse and subscribe from a bouquet of value added services while on the move by just dialling 58080 toll free.
The voice based service will provide information in the regional language of the customers on key day-to-day activities including agriculture, devotion, job updates, entertainment, education and health. The service will enable customers to easily access a host of informative services like learning agricultural techniques, receive instant updates on Mandi rates and Government jobs, listen to Live Aarti's from popular religious shrines, access entertainment services like Hello Tunes, Comedy FM and radio, receive ball-by-ball updates on cricket matches, learn English, seek career counseling and much more on their mobile phones with just a simple voice call.

Commenting on the launch Ramesh Menon, chief executive officer (Mumbai, Maharashtra and Goa), Bharti Airtel said, "At Airtel, it is our constant endeavour to provide life enriching services to our customers across the country especially in the rural markets. In line with this, we are happy to launch the Apna Chaupal service for our customers in Mumbai who can now easily avail all the relevant value added services from a single portal at 58080 without having to memorise the individual dialing numbers of each of the services."
While call to the IVR number 58080 is toll free, customers would be charged applicable subscription rates for the service packs subscribed.